Our story

Beauty, brought to your door — with intention.

El Muscado Beauty Hub is Nigeria's on-demand beauty marketplace. We connect clients across the country with vetted, certified professionals — and give those professionals a platform to build a real, sustainable business.

2024
Founded in Lagos
36
States we're growing into
1,200+
Pros in our network
60/40
Pro / platform split

Mission

Make great beauty accessible. Make it respect-driven.

Clients first

Every booking is held in escrow until you're happy. Always.

Pros, protected

Verified profiles, dispute resolution, regional managers nearby.

Built for Nigeria

Naira pricing, Paystack, local payouts, real city coverage.

Quality, not quantity

We onboard slowly. We reward top pros. We push the standard.

What's next

From beauty marketplace to personal-care super app.

Hair, makeup, nails, spa — and soon home cleaning, fitness trainers, personal shoppers and event stylists. Nationwide. Then continent-wide.

Be part of the journey